SiteAssist

Your customers ask. Your website answers.

A friendly assistant that answers your customers' real questions and backs every answer with a source. No code, no training. Live in about 5 minutes.

Free to start · No credit card · ~5 min

brightsidedental.com
BBrightside Dental

Now welcoming new patients

Gentle dentistry for the whole family

Modern, comfortable care at two convenient offices. Most insurance plans accepted.

Book an appointmentSee our services

Cleanings & exams

from $120

Teeth whitening

from $180

Invisalign

free consult

How it works

Three steps. Zero technical skill.

01

Paste your link

That's the whole setup. SiteAssist reads your website, FAQs and documents on its own.

brightsidedental.comGo

02

It learns your business

In about 5 minutes it knows everything that's already on your site. When your site changes, it updates itself.

✓ Read 42 pages of your site✓ Learned hours, prices & policies✓ Ready to answer questions

03

Add it to your site

Copy one small line into your website builder. We show you exactly where it goes, whether you're on Squarespace, Wix, WordPress, Shopify, or anything else.

<script … />Copy

Why people trust it

Answers you can trust, with receipts.

Every reply shows exactly where it came from on your site. When it doesn't know, it says so and brings in a real person. It never makes things up.

Try a question

How much does a cleaning cost?
A standard cleaning is $120, and it's fully covered by most insurance plans. Brightside accepts Delta Dental, Cigna and MetLife.↗ brightsidedental.com/pricing↗ brightsidedental.com/insurance

No guessing. If it's not on your site, it won't pretend it is.

What it does for you

Like your best employee, on every page, at 3 a.m.

Knows your business inside out

It learns your hours, prices, policies and services from your website, FAQs and documents. When your site changes, it re-reads everything on its own.

Captures leads while you sleep

When a visitor is ready to book or buy, it politely asks for their name and number. You wake up to warm leads, not missed chances.

Every answer shows its source

Replies link to the exact page they came from. If the answer isn't on your site, it says "I don't know" instead of inventing one.

Hands off to a human

For anything sensitive or unusual, you or your team step into the same chat from your phone. Customers never feel stuck with a robot.

See what customers really ask

Conversation analytics show you every question your visitors ask: what's confusing them, and what they want to buy next.

See it answer about your business

Paste your link ↑

What people say

Teams already answering with SiteAssist

“SiteAssist became our first line of support for WakaTime for Teams. It instantly answers setup and integration questions, letting our engineers focus on improving the product instead of repeating the same help replies.”
Alan HamlettAlan HamlettFounder & CEO, WakaTime
“We always knew what people were finding on our site but not what they weren’t finding. With our branded AI assistant from SiteAssist, our users now get answers to those hidden questions we never even knew existed.”
Benny CodeBenny CodeTypeScript TV
“SiteAssist lets you embed a fully customizable, privacy-conscious AI assistant on any website—product pages, documentation, dashboards—using a single script tag. Its high-speed crawler indexes entire sites and files in minutes, powering instant, brand-aligned support experiences.”
AI Native FoundationAI Native FoundationX User @AINativeF

Who uses it

If customers ask you the same questions, this is for you.

Clinics & practices

“Do you take my insurance?”

Answered instantly from your insurance page, day and night.

Learn more →

Law firms

“Do I have a case?”

Qualifies the enquiry, then captures their details for your intake team.

Learn more →

Real estate

“Is the Elm St house available?”

Pulls from your live listings and books the showing.

Learn more →

Online stores

“What's your return policy?”

Answered from your policy page before they abandon the cart.

Learn more →

Pricing

Start free. Pay when it's earning its keep.

No contracts, cancel anytime. Every plan includes setup in minutes and answers with sources.

Hobby

$0 / month, for real

For side projects and testing the waters. No credit card needed.

✓100 AI replies / month

Starter

$40 / month

For solo founders and small businesses launching their first assistant.

✓5,000 AI replies / month

Pro · Most popular

$150 / month

For growing teams that want analytics and a human in the loop.

✓15,000 AI replies / month

Want the full plan limits, yearly billing and team features? See all pricing →

FAQ

The things you're wondering

About five minutes. Paste your website link and SiteAssist reads your pages, docs, and FAQs on its own. There's no AI training, no data uploads, and no setup wizard. When you're ready to go live, you copy one script tag onto your site (or send it to your developer) and your assistant starts answering customers right away.

No. SiteAssist is built for founders and small teams, not engineers. You manage everything from a simple dashboard. The only "code" involved is pasting a single line into your website. If you'd rather not touch even that, hand it to your web developer.

Beyond answering questions, your assistant can capture a visitor's email, suggest booking a call when someone shows buying intent, and pass hot prospects to your team. The visitors who used to leave silently now start conversations, and conversations turn into leads.

SiteAssist won't make things up. When an answer isn't on your website, it says so clearly and can offer to connect the visitor with a human. Every answer also cites the page it came from, so both you and your customers can trust what it says.

Yes. The free Hobby plan includes 100 messages per month, 1 project, and 1 assistant, with no credit card required. It's perfect for trying SiteAssist on your own site. When it's saving you time and bringing in leads, paid plans add higher limits, analytics, and human chat handoff.

Absolutely. You can customize the widget's colors, logo, wording, and position so it feels like a natural part of your website rather than a generic bot.

See it answer questions about your business, right now.

Paste your website address. Watch it work. Then decide. That's it.

Free to start · No credit card · ~5 min